by Rhonni | Jun 2, 2014 | Business Development
Everywhere I’ve gone this month, the conversation seems to be about the intersection of Entertainment and Commerce in the Festival or Theme Park world. Permanent parks and themed environments are not entry-level venues, whether speaking of crafts, services, or food...
by Rhonni | Jan 30, 2014 | Business Development, Experiential Retail
In a clearly defined business category, it is easy to watch your competitors and see which of their ideas work, and which fail. You can watch the most successful team, and mimic their attempts within your own budgets of time and money. However, those of us that...
by Rhonni | Apr 25, 2013 | Business Development, Design, Experiential Retail
While I believe it differs little from a shopping mall lease agreement, the agreement between Vendors and Renaissance Festival Management involves the Vendor building and maintaining a structure on the Festival’s property, then paying a show fee to vend from that...
by Rhonni | Apr 11, 2013 | Business Development, Design
Some of the worst Customer Service failures occur when a worker isn’t able to recognize who their customer is. In a well-run commercial kitchen, each station has a different customer. Yes, the Guest is everyone’s customer, but in order for that Guest to have an...
by Rhonni | Mar 7, 2013 | Business Development, Design, Experiential Retail
AKA, The Harsh Conversation I had with a Young Carpenter. The dynamics of the Vendor/Builder/Festival Management matrix are complex, and there are many places where the deal can go wrong for one or more of the parties. All three legs must be considered for this table...
by Rhonni | Feb 21, 2013 | Business Development, Design, Experiential Retail
In part one of this conversation, I mentioned that because a festival is an experience, it is the responsibility of the participants at a festival to help create real growth. But what about those shows where the participants are doing everything they can, but the...
Recent Comments