Secrets of Successful Shop Owners

Learn the steps to transform your craft into a successful and reliable business within this proven, experience-driven industry.

The Renfaire Vendors Blueprint is your comprehensive roadmap to navigating the unique world of Renaissance festivals as a Vendor – From booth design to period-appropriate customer service, this guide covers it all.

Does any of this relate to you?

You are excited with the possibilities that a Renfaire can bring to you; yet reading through Websites, Facebook Groups, and gathering information to understand how to organize yourself to get started is overwhelming to say the least.

The Renaissance Faires application process feels very complex and seems like one little mishap will get you off on the wrong foot. You feel discouraged as you struggle to navigate even this initial step.

You feel overwhelmed by the requirements to maintain historical authenticity in products and presentation and are not even sure how to go about it.

You are somewhat (or a lot) familiar with modern business practices but not clear on how to incorporate them and balance them within Renaissance-era practices and aesthetics.

You are not sure how to go about the unique contract and property arrangements in Ren Faire vending.

You have had a few runs as a vendor and now you are ready to expand across multiple faires but you are finding it challenging to build the systems and structures to scale your business.

Now, let me tell you something…..

It can be so much easier than you think!

Let’s imagine this:

It is the opening day of the Renaissance Faire.

You have been dedicating and working hard for months in creating your products and setting up your shop.

As you walk into it, you look around and there is so much to be proud of – your very own Renaissance Faire shoppe is perfectly designed to showcase your craft.

You are thrilled to know that any time now the front gates of the faire will open and you’ll be welcoming your first customer. So much to be proud of at this very moment!

All that bureaucracy you had to go through in the beginning that felt so overwhelming and confusing is way behind you.

Better yet, as soon as you started taking action and making moves, the initial confusion dissipated and you were very clear on each step of the way about the entire process.

You knew exactly:

⚜️ what you were going to do
⚜️ why you were going to do it in a certain way and
⚜️ how you were going to do it

None of it felt stressful or overwhelming. It was just a process that you diligently and confidently walked through to get to the end result:

⛲️Your Renfaire Shoppe up and running, at a premier Renaissance faire, beautifully set up. You, dressed in garb according to your station and ready to receive customers with relaxed confidence, while watching your stock and products fly off the shelves.

You are now a respected member of the Ren Faire community, with a thriving business that seamlessly blends modern efficiency with Renaissance charm and are set up to thrive for many years to come.

You now have room to expand your operation to multiple faires, all while maintaining the work-life balance that drew you to this unique industry in the first place.

 

All of this is possible and within your reach!

Let me introduce you to…

A comprehensive, four-part guide designed to transform passionate creators into successful Renaissance faire vendors, providing the knowledge and strategies needed to thrive in this unique and rewarding industry.

What You’ll Learn

How to get into the Renfaire that best fit you and your products

Master the art of Renaissance faire applications and jury processes to find the perfect fit for you and your shoppe.

How to create authentic period products

Learn to create authentic, period-appropriate products and presentations so you can confidently showcase your craft knowing that not only do your products benefit your business and customer but they become an accent and highlight for the renfaire itself. Your shop becomes a unique jewel amongst all the other ones out there.

Inside understanding of Contracts and Property Management

Understand and decode the intricacies of Ren faire contracts and property management so you know that everything from your end is up to code and within the parameters required for the Faire you choose.

How to create systems to effectively work in multiple Renfaires

Develop strategies for scaling your business across multiple faires while maintaining authenticity of your products and the work-life balance that is so possible in this industry.

How to have happy customers eagerly coming back for more - in the context of a Ren Faire!

Gain insider knowledge on customer interactions and sales techniques in a historical setting to keep customers engaged while they browse and shop – a true experience that they will feel once they set foot in your shop.

It’s time to set your shoppe up for success!

Grab the roadmap to a thriving Renfaire Booth

What You’ll Get

You will receive immediate access to everything you need to get started right away:

Four Modules

Four comprehensive modules covering all aspects of Ren faire vending with in-depth tutorials on key topics

PDF Guides

Printable resources for quick reference and exercises

Interactive worksheets

Practical tools to apply your learning and save you from grief.

Private Portal

Our members area where you can access the Videos and PDFs, at any time.

Lifetime Access

The Guide is there for you in every season or new faire when you need a refresher.

Included Resources

Vendors Application Guide

The guide to understanding what decision-makers at faires are looking for when accepting vendors – and prepare for it!

Valued at $125

Garb and Accessories Checklist

Your checklist for making sure you have all the necessary components for your “work uniform”, both the outfit itself, and the accessories that allow you to function as a human within the themed environment.

Valued at $40

Calculator: "Back of the Napkin" Math

There’s nothing like the ✨rich✨ feeling of walking out of a festival weekend with your pocket full of cash from all those sales that came in! Yet, it is really easy to forget the various costs, and not fully grasp how much money is actually in your pockets. Doing some quick math keeps you from making mistakes in judgment about the amount of actual profit you made … and blowing it all on dinners out because you feel like a big-timer with that much cash in your wallet at one time. 😉

Valued at $75

Renfaire Glossary

All the jargons, terminology and keywords used in the Renfaire world and community so you are able to better navigate conversations and understand implied meanings much easier and quicker.

Valued at $65

Event Pack Out Checklist

Planning is crucial as we know! With this handy checklist you’ll be getting an inside view of how we pack and prepare for any show we participate in that happens to be far from home.

Valued at $50

Calculator: Space Amortization

As we invest in our tents and shop structures it is crucial to see the birds-eye-view on those investments and understand how much the longevity of them will impact our bottom line. This calculation is essential to get started thinking of long term success.

Valued at $25

"Is this Show Worth It?" Process

A Pro/Con formula that you ‘plug-n-play’ your experiences and values to decide which festivals to invest more time and the ones to let go of.

Valued at $125

Calculator: Signage Amortization

Every cost adds up and our signage – big , bold and beautiful! – can not be ignored when factoring in all the costs to show up in a festival. Just like the Space Amortization, this calculator is a crucial part to understanding our bottom line.

Valued at $25

Guesstimator Calculator: Costs of Goods Sold

Ah, yes! We really mean business here. We are getting specific and on to the ‘nitty-gritty’ of your craft.  I created this calculator with ease of use in mind. Simply plug in your numbers and get a feel for how much each one of your items is costing you to produce. The results are averaged and auto populated into the Back of the Napkin Math calculator.

Valued at $25

A total of $555 worth of Resources!

And the price for the entire Renfaire Vendors Blueprint + ALL Resources?

💎TOTAL:: $830

($67% off — you pay only $275!)

💵You pay only = $275!

 

There’s no other way to

equip yourself for success!

“Rhonni’s creative business acumen is a blessing to anyone on the receiving end.

While most people see either an impossible, or at best, an improbable situation – Rhonni sees the innovative solutions that save business owners time and valuable resources…

These solutions lead to the most profitable outcomes, all while playing to the natural strengths of the business owner on the other side of the table.”

~ Sunshine

“Though moderately successful, I’d spent years letting my business “work me”.
Rhonni’s coaching and business insight helped me ask better questions of myself and my goals.

By recognizing certain things about myself, about my business style, and with a better visualization of my true goals, I now “work my business” with less stress and much greater productivity.”

~ Melinda

My darlings, why should you listen to me … about any of this?

Hi, I’m Rhonni.

Renfaire Management and Vendor Consultant

For some background: I’m an Air Force Brat with a restaurateur father (someone has to run those NCO and Officers’ Clubs on base); my first job on the renfest circuit was as a carpenter’s helper, which evolved into festival building designer. Most of our Design Build work in the early years of being on circuit was for a group of Food Vendors, for whom I also hired and trained festival workers.

Fortunately for this lifelong learner, the Renfaire industry rewards the expansion of skillsets and encourages constant evolution. Self-taught CAD skills and familiarity with 4 different regional building codes meant I could design, draw for permits and then GET those permits in municipalities in multiple states.

Design-Builders on the renfest circuit are called to help a vendor create a workspace design that fits within the parameters of the event’s theme. It also needs to be efficient and cost-effective. These conversations require the same interpersonal skills I had to use as the Building Coordinator when the Georgia Renaissance Festival relocated their entire site in its 12th year.

As Building Coordinator, I was tasked with the following:

  • Interface with vendors to convince them to invest in the park with their buildings
  • Work to place Vendors in their preferred locations within the new park, while still maintaining a good product mix for each neighborhood.
  • Tweak and correct the original sketches of the new park to work with the actual terrain of the site, and correcting traffic flows
  • Translate show specific needs to building inspectors i.e. Deck vs stage and what’s necessary for a working stage (code handrails do not work here)
  • Translate new-to-them building code to carpenters twice my age
  • Relationship building and maintenance between Vendors and Show Management
  • Understanding and strengthening the Festival’s relationships with Locals in maintaining Goodwill
In recent years, I’ve applied my skills to building my own businesses, and am quite proud to be a Food Vendor within the largest Renfaire in the US, where we have 10 shops.

It’s time to uplevel your

Renfaire Business

FAQ

How much time do I need to dedicate to the course?

The course is self-paced, but we recommend 2-3 hours per week for optimal learning.

I'm new to Ren faires. Is this Blueprint for me?

Absolutely! We cover everything from basics to advanced strategies.

I have several seasons under my belt and own a shoppe at a Renfaire. I am not a complete newbie. Is this Blueprint for me?

Resounding Yes! This Blueprint supports you from the beginning all the way through expanding your business with systems and structure for multiple fairs along the years

Can I access the materials after completing the course?

Yes, you’ll have lifetime access to all course materials and updates.

Recapping

Everything that’s inside the Modern Merchant Guide:

Content

✔ Master the art of Renaissance faire applications and jury processes
✔ Learn to create authentic, period-appropriate products
✔ Understand and decode the intricacies of Ren faire contracts and property management
✔Gain insider knowledge on customer interactions and sales techniques in a historical setting to keep customers engaged
✔ Develop strategies for scaling your business across multiple faires

Structure

✔ Immediate Access
✔ Four Module Video Lessons
✔ PDF Guides
✔ Interactive worksheets
✔ Private Portal
✔ Lifetime Access

Resources

✔ Vendors Application Guide
✔ Accessories Checklist
✔ Renfaire Glossary
✔ “Is this Show Worth It?” Process
✔ Calculator: Signage Amortization
✔ Calculator: Costs of Goods Sold
✔ Calculator: Space Amortization
✔ Calculator: “Back of the Napkin” Math

💎TOTAL:: $830

💵You pay only = $275!

It’s time…

Your Renfaire Shoppe

thriving every year

Don’t let another faire season pass you by!